How to use google ads for your business

Running an online business is no joke, especially when you have to compete with giants like Amazon that have an endless marketing budget fuelling their advertising. The race to reach the first page of Google search results is highly competitive categories . Trying to reach the first page, even with excellent SEO may easily take months or… Continue reading How to use google ads for your business

How to build backlink pyramids for your website

What Is Backlink Pyramid ? A link pyramid is a pyramid of links consisting of three or four tiers with the top tier being considered the “money page”. The money page would be your Website, article, email capture page, or any other page that you’re attempting to get ranked at the top of SERPs. It’s a backlink… Continue reading How to build backlink pyramids for your website

What are the tasks of an seo agency

What Does an SEO Agency Do? A Lot, Actually. A lot of business owners don’t understand what goes on at an SEO agency, meaning as far as they know, I (and the rest of my team) juggle hats all day. First, let’s clarify what SEO even is. SEO stands for search engine optimization, which is the process of increasing… Continue reading What are the tasks of an seo agency

Types of advertising available for your business

Businessman is pulling web traffic sign on white background

These days, there are a lot of different sources of paid traffic available online. And no we’re not talking about those ‘I will send 10,000 people to your website in 3 days’ kind of packages (although we will take a look at those too). Paid web traffic is a relatively broad term, and we’re going… Continue reading Types of advertising available for your business

It’s important to build a beautiful functional website

If your goal is driving organic traffic to your business website — and who isn’t thinking about that today? — you have to implement good SEO practices. The better your SEO, the higher your site will rank on the search engine results page (SERP). And the closer you get to the top of page one, the… Continue reading It’s important to build a beautiful functional website

Use content to promote large discounts on old inventory

Lists are a tried-and-true content marketing favorite. You love them. We love them. But, most importantly, readers love them. In fact, some of the most popular content on the Convince & Convert blog is in the form of lists. How-to content offers step-by-step, process-driven information to help your audience do something better. It’s specific and… Continue reading Use content to promote large discounts on old inventory

Conversion rate optimization (CRO) is an essential part of online marketing strategies

In digital marketing, the conversion rate is defined as the relationship between the website visitors and those who carry out a certain action during a specific time in the sales funnel (awareness, interest, decision, action). In email marketing, this conversion rate is calculated using the click-through rate (CTR), which calculates the percentage of people that click on a… Continue reading Conversion rate optimization (CRO) is an essential part of online marketing strategies

How to analize all your websites data

Traffic is the most important metric to measure the performance of any website. It is very easy to track traffic to your website with the help of various web analytics tools. A good amount of traffic to any website specifies its growth; while, less traffic is a sign of the inactivity or decline of the… Continue reading How to analize all your websites data

SEO is more sustainable for adult business website

SEO for Adult Niche Websites is an essential technique for promoting the visibility of your website on the Internet and gaining the right exposure to search engines and customers. Of course, with the concern not to hurt the network’s good practices or expose your business to Google’s penalties. Unlike paid advertising campaigns, SEO is a… Continue reading SEO is more sustainable for adult business website